One in seven Americans has eaten pizza the same way without changing the order for more than five years.
That’s according to a new survey that surveyed 5,000 people in every state about their pizza ordering and found that the last time the average person deviated from their usual order was two years (2.1) ago.
The study also found that 57% of respondents are open to trying new pizza combinations, but don’t know where to start.
For some, seasoning may be the answer, as half (49%) agree that seasoning makes pizza taste better.
New Mexico and Hawaii (both 58%) are the states that add the most toppings to their pizza, followed by California (55%) and Texas (53%), according to the survey conducted by Talker Research on behalf of Tabasco Brand.
Michigan and South Carolina were jointly the least likely states to enjoy their pizza with just 31% of people from each state saying they do.
Not only was Michigan the least likely to enjoy its own pizza, but they were also the state with the most respondents who said they hadn’t tried a new pizza at all (11%).
It goes to show that when it comes to being a pizza repeater, some states are more loyal to their order than others.
People in Indiana and Vermont are both 95%) more likely to stick with the same pizza toppings they’ve had in the past.
“It’s interesting to see that Americans are stuck in their old pizza habits, but are craving something new and exciting,” said Kate Neuhaus, Director of Global Marketing Communications at The McIlhenny Company. “This National Hot Sauce Day, we encourage pizza fans to light up their slices with a sauce that delivers heat and flavor.”
The survey also highlighted which states liked spicy food the most with respondents asked to rate their love of spice out of 10. New Mexico (6.1) and California (5.7), ranked highest in terms of preference for spicy food – Alaska ranked third (5.6). ).
The survey also revealed interesting ways people from different states prefer to eat their favorite pizzas.
Forty percent of Georgia residents surveyed said they like to eat the crust first.
More than half (53%) of Illinois respondents said they prefer to use a fork and knife rather than their hands.
Sixty-six percent of Minnesotans were convinced not to fold their pizza slices.
And when it comes to how often we indulge in a slice across the country, the results vary with Iowa eating the most pizza per month (five times), Alaska (4.7 times) and North Dakota (4.9 times).
However, the state that brings families together for “pizza night” the most in a typical month is Louisiana (3.5 times), followed by Connecticut (3.4) and Iowa (3.3). Interestingly, New York – famous for its pizza – reported an average of 2.8 pizza nights per month.
Louisiana respondents eat the most pizza in one sitting on average (3.3 slices).
Friday night was unanimously voted the most popular night to order pizza in every state.
“It’s no surprise to us that Americans love pizza and eat it many times a month,” added Neuhaus. “Whether you’re a fan of Hawaiian or Meat Lover, New York style or Chicago deep dish, a hot sauce is the best way to make your pizza more exciting.”
THE MOST POPULAR TYPES OF PIZZA IN EACH STATE
- Alabama – Supreme
- Alaska – Pepperoni
- Arizona – Meat lover
- Arkansas – Supreme
- California – Pepperoni
- Colorado – Pepperoni
- Connecticut – Pepperoni
- Delaware – Pepperoni
- Florida – Pepperoni
- Georgia – Supreme
- Hawaii – Supreme
- Idaho – Meat lover
- Illinois – Meat lover
- Indian – Supreme
- Iowa – Supreme and meat lover
- Kansas – Supreme
- Kentucky – Meat lover
- Louisiana – meat lover
- Maine – Meat lover
- Maryland – Pepperoni
- Massachusetts – Veggie
- Michigan – Meat lovers
- Minnesota – Pepperoni
- Mississippi – Meat lovers
- Missouri – Meat Lover
- Montana – Supreme
- Nebraska – meat lover
- Nevada – Meat lovers
- New Hampshire – Pepperoni
- New Jersey – Pepperoni
- New Mexico – Pepperoni
- New York – Pepperoni
- North Carolina – Meat Lovers
- North Dakota – Supreme and Pepperoni
- Ohio – Pepperoni
- Oklahoma – Supreme
- Oregon – Meat lovers
- Pennsylvania – Pepperoni
- Rhode Island – Pepperoni
- South Carolina – Pepperoni
- South Dakota – Supreme and Pepperoni
- Tennessee – Pepperoni
- Texas – Pepperoni
- Utah – meat lover
- Vermont – Pepperoni
- Virginia – Pepperoni
- Washington – Meat lover
- West Virginia – meat lover
- Wisconsin – Meat lover
- Wyoming – Meat lover
Survey methodology:
Talker Research surveyed 5,000 Americans (state by state); the survey was commissioned by Tabasco and administered and conducted online by Talker Research between December. 23 to December. 31, 2024.
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